GPS Monitoring: Is your fleet tracking program monitored?
“Is my GPS tracking program monitored? My vehicles have a tracking device in them and report every 5 mins or so. Sometimes I have time to look at the system when I need to find someone and I get a lot of emails saying that my guys are speeding and idling. I run a report once a month and glance at the 100s of exceptions and see if there are any really bad ones. That’s GPS monitoring, right?”
Latium first started its 24/7/365 GPS Active Monitoring service nearly 10 years ago because we noticed a problem with all GPS tracking solutions. There was no immediate correction and response being performed. Someone could be speeding at 140 km/h at 3AM on a Saturday night in a company truck and they might get disciplined a week later when their manager looks at the summary reports. During that week, that same employee could be continuing to drive dangerously and exponentially increase their risk of being in an accident. That’s in addition to the image that employee gives for your company, poor fuel economy, increased wear and tear and so on.
If your GPS tracking system is being monitored by us, we can react immediately to any critical exception that you want us to, including extreme speeding, potential accidents, idling a truck too long, using a truck outside of company hours, and the list goes on. We can set up our program to call the driver or the supervisor, follow up with email, or whatever a customer needs. The key to a successful GPS program is preventing a problem from even happening and the only way to do that is act quickly.
Take the driver doing 140 km/h at 3AM. He’s doing this on a 2 lane 100 km/h posted speed limit road and data analysis has him driving for almost 2 hours at an average speed of 131 km/h.
There are numerous studies out there linking speeding to accident risk and they have similar statistics. A study from the European Road Safety Observation (1) specifically looks at the relationship between speeding and accident frequency. The study shows that the increase in accident frequency is based on an exponential function relative to the speed differential. In other words, as the speed goes up, so does the accident frequency. Using the formula provided, a 31km/h speed differential equates to a 71% increase in accidents vs. a driver driving at the speed limit. GPS monitoring can help you avoid all these issues.
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The risk is quite significant. Consider that an accident can cost anywhere from a few thousand dollars for a simple fender bender plus $125,000 on average for lost time per incident to $1 million or more if there was a collision with another vehicle or a fatality. If it is determined that speed was a factor in an accident the at-fault party is almost always the speeder (2).
Do you want to wait a week to slow this driver down?